Meet Joy Welborn - Founder & President

Joy Welborn is a measurement strategist who has helped over 400 organizations identify their goals and built out a data-driven approach to PR.

Joy consults with communications teams on best practices, implementing measurable benchmarks, and creating reports that highlight how PR is impacting specific goals. She works alongside PR professionals to implement and administer PR tools that quantify results and save time. Her recommendations serve a variety of industries including Fortune 500 brands, startups, and non-profits.

After graduating with a degree in political communications from George Washington University, Joy started her career in the communications department at Southwest Airlines. Most recently, Joy earned experience at TrendKite, where she collaborated with C-Suite executives and their teams to identify bottom-line goals and create media strategies focused on quantifiable results.

Joy serves global companies from Austin, Texas.

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